The Keckley Report

As the suspense builds in DC about Republican efforts to Repeal and Replace the Affordable Care Act, it is inevitable that states will play a larger role in health reform….

On the golf course, my son Jason has an uncanny ability to hit any tree within earshot of his intended target line. It’s fait accompli in his book. And his…

Tomorrow marks the 241st  anniversary of our Declaration of Independence from the Brits. On July 4, 1776, the Second Continental Congress affirmed that the 13 colonies were a sovereign nation,…

Thursday, Republicans in the U.S. Senate released their bill, the Better Care Reconciliation Act (BCRA), which now awaits scoring by the Congressional Budget Office and a vote in their chamber….

Saturday night, I attended my 50th year high school class reunion: the Tyner High School class of 1967. On June 2, 1967, 252 of us walked the stage, received a…

Former FBI Director Jim Comey’s testimony about his interactions with the President took center stage last week, diverting media attention away from health reform efforts playing out across key federal…

To maintain a not-for-profit hospital’s tax-exempt status, it must conduct a Community Health Needs Assessment (CHNA) every three years; develop an implementation strategy based on identified health needs; measure the…

Last Tuesday, the Trump administration served up its proposed budget for 2018-2027.  Over the next decade, it cuts total federal spending 2%, including reductions of $610 billion in Medicaid, $193…

Two reports last week point to the same result: healthcare is on a collision course with household finances. A Kaiser Family Foundation study released Wednesday found that 6.3 million Americans…

While the next chapter in health reform plays out in DC, the marketing departments in healthcare organizations are busy. Missions matter. Scale matters. Scope matters. Margins matter. But brands that…